This post is from my #Obsidiscope Periscope series which went live in October 2015; providing beginner’s copywriting tips that you can start using today. In this instalment, we go head to head with writer’s block!


So, writers’ block. That dreaded empty feeling where a blank screen and a blinking cursor are all you can envisage. So how do we fight this creative blight?

How Can I Fight Writer’s Block?

Switch Things Up!

The first option on my list for when I get stuck – change it up!

Change fonts, colours, copy and paste it into another word processor or into an online tool such as Grammarly, Hemingway or Google Docs. You could even go retro – if you have a typewriter, dig it out! Or you could use pen and paper – print off your notes you already have; sit somewhere quiet that you don’t usually work and scribble away. I find that it’s all about getting your mind out of the dreaded “ugh I can’t think of what to write” and staring at a blank word document isn’t conducive to creativity.

Alternatively, you may have another completely unrelated project that you can work on. It’s like when you can’t think if a word in general conversation. Try as you might, it hardly ever comes to you when you need it. If it does ever come to you, it’s always later, when your brain has had time to rest and think about other things for a bit. This can also be the case with creativity – if you ease your way into getting the creative juices flowing, picking your initial project up again later may not seem like such a hurdle.

Try and Chill Out

This one’s especially for freelancers – especially those who aren’t battling against an imminent deadline. Stop trying. Just for an hour. Go for a stroll, stretch your legs, watch a TV show that inspires you, unrelated to the topic at hand. Anyway, though it might seem that you aren’t doing much, but you are exercising your mind. If you’re out and about, you’re exercising your body as well, getting endorphins flowing ready for you to put things into words in a way that you wouldn’t have thought of before.

You could even haul your laptop down to the local cafe – provided it has WiFi access of course, you’re not a savage.

Whichever path you take, make sure you don’t waste too much time as deadlines are deadlines and time is a finite resource. Play around with what works for you, and don’t worry if you don’t fall into a routine immediately.